The age of collaboration
by Dr. Karim Taga, Hariprasad Pichai, Clemens Schwaiger
Start up and Corporates need each other

All players acknowledge that collaboration is key for future success, characterized by increasing complexity and blurring of industry borders. Start­up-corporate collaboration certainly is no exception and there is no shortage of options to collaborate, from one-off events to corporate venture capital. Today we observe the clear gravitation away from equity-focused collaborations to creating actual business impact. Corp-Up, corporates and startups working together with the objective of creating real business impact, is high on corporate and startup agendas.